Contact(s): Josh Gooch
The Advertising and Graphic Design curriculum is designed to provide students with
knowledge and skills necessary for employment in the graphic design profession which
emphasizes design, advertising, illustration, and digital and multimedia preparation
of printed and electronic promotional materials.
Students will be trained in the development of concept and design for promotional
materials such as newspaper and magazine advertisements, posters, folders, letterheads,
corporate symbols, brochures, booklets, preparation of art for printing, lettering
and typography, photography, and electronic media.
Graduates should qualify for employment opportunities with graphic design studios,
advertising agencies, printing companies, department stores, a wide variety of manufacturing
industries, newspapers, and businesses with in-house graphics operations.
Learning Outcomes
Upon completion of this program, students will be able to:
- Demonstrate an application of design theory using industry standard software.
- Showcase advanced software skills in industry-specific software.
- Progress a concept to creation following graded project timeline milestones of Roughs
Presentation and Idea Critique, Digital Comp Critique, and Complete Project Submission.
- Create complete output-specific design files meeting specific industry standards for
web and print.
- Demonstrate the ability to answer a client brief through effective visual communication
solutions.
Advertising & Graphic Design - Degree - A30100
Gainful Employment Disclosure
Plan of Study Grid
| First Year |
| Fall |
| ACA 111 |
College Student Success
|
1 |
| CIS 110 |
Introduction to Computers
|
3 |
| DES 135 |
Principles and Elements of Design I
|
4 |
| ENG 111 |
Writing and Inquiry
|
3 |
| GRD 110 |
Typography I
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| |
Credit Hours
|
16
|
| Spring |
ENG 112
|
Writing and Research in the Disciplines
Professional Research & Reporting
|
3
|
GRD 131
|
Illustration I
Technical Illustration
|
2
|
| GRD 141 |
Graphic Design I
|
4 |
| GRD 151 |
Computer Design Basics
|
3 |
| WEB 111 |
Introduction to Web Graphics
|
3 |
| |
Credit Hours
|
15
|
| Summer |
| ART 111 |
Art Appreciation
|
3 |
| * |
3 |
| |
Credit Hours
|
6
|
| Second Year |
| Fall |
| GRA 121 |
Graphic Arts I
|
4 |
| GRD 142 |
Graphic Design II
|
4 |
| GRD 152 |
Computer Design Techniques I
|
3 |
MAT 143
|
Quantitative Literacy
Precalculus Algebra
|
3-4
|
| * |
3 |
| |
Credit Hours
|
17-18
|
| Spring |
| GRD 241 |
Graphic Design III
|
4 |
| GRD 280 |
Portfolio Design
|
4 |
| WBL 111 |
Work-Based Learning I
|
1 |
| * |
6 |
| |
Credit Hours
|
15
|
| |
Total Credit Hours |
69-70
|
Technical Electives
Plan of Study Grid
| Courses |
| BUS 110 |
Introduction to Business
|
3 |
| CET 111 |
Computer Upgrade/Repair I
|
3 |
| CTS 115 |
Information Systems Business Concepts
|
3 |
| CTS 120 |
Hardware/Software Support
|
3 |
| CTS 125 |
Presentation Graphics
|
3 |
| GRD 167 |
Photographic Imaging I
|
3 |
| MKT 120 |
Principles of Marketing
|
3 |
| NOS 110 |
Operating Systems Concepts
|
3 |
| SGD 114 |
SGD 3D Modeling I
|
3 |
| SGD 161 |
SGD 2D Animation
|
3 |
| SGD 162 |
SGD 3D Animation I
|
3 |
| SGD 164 |
SGD Audio/Video
|
3 |
| WEB 110 |
Web Development Fundamentals
|
3 |
| WEB 120 |
Introduction to Internet Multimedia
|
3 |
*Please see the Suggested Humanities and Social/Behavioral Science Elective List for
AAS Majors webpage.
Advertising and Graphic Design Part-time Pathway
Plan of Study Grid
| Term 1 |
| ACA 111 |
College Student Success
|
1 |
| DES 135 |
Principles and Elements of Design I
|
4 |
| GRD 110 |
Typography I
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| |
Credit Hours
|
10
|
| Term 2 |
GRD 131
|
Illustration I
Technical Illustration
|
2
|
| GRD 141 |
Graphic Design I
|
4 |
| GRD 151 |
Computer Design Basics
|
3 |
| |
Credit Hours
|
9
|
| Term 3 |
| CIS 110 |
Introduction to Computers
|
3 |
| ENG 111 |
Writing and Inquiry
|
3 |
| |
Credit Hours
|
6
|
| Term 4 |
| GRA 121 |
Graphic Arts I
|
4 |
| GRD 142 |
Graphic Design II
|
4 |
| GRD 152 |
Computer Design Techniques I
|
3 |
| |
Credit Hours
|
11
|
| Term 5 |
| GRD 241 |
Graphic Design III
|
4 |
| * |
3 |
| * |
3 |
| |
Credit Hours
|
10
|
| Term 6 |
ENG 112
|
Writing and Research in the Disciplines
Professional Research & Reporting
|
3
|
MAT 143
|
Quantitative Literacy
Precalculus Algebra
|
3-4
|
| |
Credit Hours
|
6-7
|
| Term 7 |
| ART 111 |
Art Appreciation
|
3 |
| * |
6 |
| |
Credit Hours
|
9
|
| Term 8 |
| GRD 280 |
Portfolio Design
|
4 |
| WBL 111 |
Work-Based Learning I
|
1 |
| WEB 111 |
Introduction to Web Graphics
|
3 |
| |
Credit Hours
|
8
|
| |
Total Credit Hours |
69-70
|
Advertising & Graphic Design Diploma - D30100
Gainful Employment Disclosure
Plan of Study Grid
| First Year |
| Fall |
| ACA 111 |
College Student Success
|
1 |
CIS 110
|
Introduction to Computers
Basic PC Literacy
|
2-3
|
| DES 135 |
Principles and Elements of Design I
|
4 |
| GRA 121 |
Graphic Arts I
|
4 |
| GRD 110 |
Typography I
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| |
Credit Hours
|
16-17
|
| Spring |
| GRD 131 |
Illustration I
|
2 |
| GRD 141 |
Graphic Design I
|
4 |
| GRD 142 |
Graphic Design II
|
4 |
| GRD 151 |
Computer Design Basics
|
3 |
| WEB 111 |
Introduction to Web Graphics
|
3 |
| |
Credit Hours
|
16
|
| Summer |
| ENG 111 |
Writing and Inquiry
|
3 |
| * |
3 |
| |
Credit Hours
|
6
|
| |
Total Credit Hours |
38-39
|
*Please see the Suggested Humanities and Social/Behavioral Science Elective List for
AAS Majors webpage
Advertising & Graphic Design Web Design Diploma - D30100W
Gainful Employment Disclosure
Plan of Study Grid
| First Year |
| Fall |
| ACA 111 |
College Student Success
|
1 |
| CIS 110 |
Introduction to Computers
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| GRD 152 |
Computer Design Techniques I
|
3 |
| MKT 120 |
Principles of Marketing
|
3 |
| WEB 110 |
Web Development Fundamentals
|
3 |
| |
Credit Hours
|
15
|
| Spring |
| GRD 141 |
Graphic Design I
|
4 |
| GRD 151 |
Computer Design Basics
|
3 |
| WEB 111 |
Introduction to Web Graphics
|
3 |
| WEB 115 |
Web Markup and Scripting
|
3 |
| WEB 140 |
Web Development Tools
|
3 |
| |
Credit Hours
|
16
|
| Summer |
| ART 111 |
Art Appreciation
|
3 |
| ENG 111 |
Writing and Inquiry
|
3 |
| |
Credit Hours
|
6
|
| |
Total Credit Hours |
37
|
Advertising & Graphic Design Certificate - C30100
Gainful Employment Disclosure
Plan of Study Grid
| First Year |
| Fall |
| ACA 111 |
College Student Success
|
1 |
| DES 135 |
Principles and Elements of Design I
|
4 |
| GRD 110 |
Typography I
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| GRD 131 |
Illustration I
|
2 |
| GRD 141 |
Graphic Design I
|
4 |
| |
Credit Hours
|
16
|
| |
Total Credit Hours |
16
|
Advertising & Graphic Design CCP
Tuition-waived program for
Career & College Promise
Plan of Study Grid
| Courses |
| DES 135 |
Principles and Elements of Design I
|
4 |
| GRD 110 |
Typography I
|
3 |
| GRD 121 |
Drawing Fundamentals I
|
2 |
| GRD 131 |
Illustration I
|
2 |
| GRD 141 |
Graphic Design I
|
4 |
| |
Total Credit Hours |
15
|
